Image result for sophia jurksztowicz bruins(Photo Credit: NESN)

By: Evan Michael | Follow me on Twitter @00EvanMichael
“What’s in a name,” mused William Shakespeare while soliloquizing a certain Juliet in his very famous star-crossed story from yesteryear. Well, this year for the Boston Bruins, a new name is joining the broadcast team in the role of rinkside reporter.

And for Sophia Jurksztowicz, it’s one that the players have been talking about (and trying to pronounce) since her preseason debut in September:

It’s only fitting that nearly every Bruins player from Europe in the video above expertly nailed the pronunciation of Jurksztowicz’s Polish surname down to the syllable (Zdeno Chara, Jaroslav Halak, Tuukka Rask… even David Pastrnak who “grew up 20 minutes from Poland”). Their American & Canadian counterparts & linemates, however, fared embarrassingly not as well. Specifically, Brad Marchand who campaigned for his 8th-try-at-pronouncing-her-name-correctly to be the official version: “I like the way I said it better.”
Here’s how Sophia, who’s had previous experience simplifying things for former Bruins coach (and one-time player) Don Cherry on Coach’s Cornerphonetically broke it down for the B’s, with the soft “j”, the hidden “v”, and the -ch-sounding “z”:

Yurk-shto-vitch!

Related image(Photo Credit: Hockey Night in Canada)

As the official press release from NESN stated earlier this Summer:

Since 2007, Sophia has worked with various sports broadcasting companies, including theScore, Rogers Sportsnet, CBC News Network and Hockey Night in Canada. She has served as a sports reporter and performed live updates in-studio and in-the-field reporting covering NHL, NBA and MLB stories.
Sophia was recently a host for the NHLPA’s special features with NHL players in collaboration with other NHLPA partner brands. As a broadcaster, journalist and producer at Rogers Sportsnet, Sophia was a social media expert for Hockey Night in Canada. Last month, she served as a reporter for CBC’s national coverage in Canada for the FINA World Aquatics Championships in South Korea.

“We’re very excited to have Sophia join NESN,” said NESN vice president Rick Jaffe. “She brings a wealth of hockey knowledge and understanding of the game to our broadcasts.”

That’s someone who’s already made a name for herself, both on and off the ice. Now, that’s she’s joined the Black N’ Gold, she plans on keeping it up — and making sure all the “Romeos” on the team know exactly who they’re dealing with!

Check out the Black N’ Gold Hockey Podcast episode 147 that we recorded on 9-30-19 below! You can find our show on many worldwide platforms such as Apple Podcasts, Google Podcasts, iHeart Radio, Spotify, SoundCloud, and Stitcher.

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